VP KOTRA Korea

Vietnam is an exciting country for tourism and investment. Bustling street life, delicious cuisine and majestic scenery all await you. A country constantly in motion, Vietnam always balances young urban culture with traditional values. In the city, ancient temples are just a turn away from modern shops. In the countryside, life still flows along the rivers and harvests. This contrast between old and new makes up a large part of Vietnam's appeal. Another reason to visit Vietnam is its natural beauty. The North has majestic mountains and beautiful limestone bays. The Central Coast Road leads to historical relics and romantic beaches. And in the South, the sleepless life of Ho Chi Minh City and the riverside villages in the Mekong Delta will make you want to linger forever.

Vietnam is the homeland of diverse bloodlines. The community of 54 ethnic groups is divided into hundreds of smaller groups. Each ethnic minority maintains its own culture, with its own rituals, costumes, and language. The best way to learn about them is through practical experiences such as living with indigenous people, or learning how to weave fabric with unique patterns. National culture is always an attractive highlight of Vietnamese tourism.

Costume is one of the important factors that differentiate Vietnamese culture from other countries in the world. The costumes not only mark the cultural traditions and customs of the Vietnamese people, but they are also the breath and soul of a nation.

Vietnam's costumes are very diverse and rich, but the ones that impress people the most are the ao dai and the four-piece dress. The outfit carries the look and soul of Vietnam and when it comes to it, people will immediately think of Vietnam and that is the traditional ao dai. Traditional ao dai consists of a long shirt split into two front and back flaps, floor-length pants, material is silk or plain fabric, diverse colors and patterns.