Vietnam is the homeland of diverse bloodlines. The community of 54 ethnic groups is divided into hundreds of smaller groups. Each ethnic minority maintains its own culture, with its own rituals, costumes, and language. The best way to learn about them is through practical experiences such as living with indigenous people, or learning how to weave fabric with unique patterns. National culture is always an attractive highlight of Vietnamese tourism.

The specialties of each region of Vietnam carry within themselves the local lifestyle and the quintessence of nature there. The North cherishes delicate recipes, like a delicious bowl of bun thang that must be prepared for many hours. In the Central region, royal culinary traditions and typical spices blend in unique dishes such as lotus rice or spring rolls. Southern braised fish and sour soup come from abundant seafood resources, the pride of the Mekong Delta.

Ao Dai not only enhances the gentle and loving beauty of Vietnamese women, but it also shows discreetness, modesty and strange charm. Ao dai today is becoming more and more diverse in shape, color, and pattern, but it still retains its traditional appearance.

Hang Market (Hai Phong) was formerly the market of an ancient village called Du Hang (17th-18th centuries). The Du Hang village area was formerly agricultural land and a traffic hub, so Hang market became a place to meet, exchange, and buy and sell plants, animals, and farming utensils. The urbanization process spread to the suburbs, so today Hang Market is located entirely in the inner city, in Du Hang Kenh ward, Le Chan district, Hai Phong city. Even though many years have passed, the customs of exchanging agricultural goods of c